Backcountry.com is an online specialty retailer that sells clothing and outdoor recreation gear for hiking, camping, road biking, mountain biking, rock climbing, ice climbing, mountaineering, skiing, avalanche safety, snowboarding, fly fishing, kayaking, rafting, road and trail running, and more.
Backcountry.com was founded in 1996 with a $2,000 out-of-pocket investment by lifetime friends Jim Holland and John Bresee. The two started the online business with a sparse collection of avalanche gear and began selling gear from their garage in Park City, Utah under the domain names BCstore.com and BackcountryStore.com.