Hostel World
Launched in 1999 by HSW, Hostelworld is the biggest hostel-booking platform online. A market leader in hostel and budget accommodation, Hostelworld has its HQ in Dublin and offices in London, Sydney, Shanghai, Porto, and Seoul. Hostelworld was also recently awarded the ‘Best Workplace for 2017’ title by the Great Place To Work Institute.
Since its inception, Hostelworld has grown to become the top brand for social travel experiences, offering users the ability to book hostels and budget accommodation online in more than 170 countries worldwide. In addition to its website, the company also has a mobile app which supports 19 different languages. Given its popularity, Hostelworld presents itself as an ideal opportunity for revenue generation via affiliate marketing.
Hostelworld’s Offers
Hostelworld offers a consolidated global platform for hostels and budget accommodation providers in multiple countries to showcase their businesses to interested travelers. Similarly, it allows travelers to look through more than 9 million reviews for 35,000 properties in 170+ countries across the world, and make a confirmed reservation online.
If you own a travel or budget website (this is recommended, but it can technically be any kind of website) and receive a decent amount of traffic per month, Hostelworld’s affiliate program could be a great way for you to increase your earnings.
How to Join Hostelworld’s Affiliate Program
Joining Hostelworld’s affiliate program is a simple matter of visiting their website and filling out the sign-up form. Following the submission of your form, the company’s Affiliate Team will contact you regarding the approval for your account, and give you the access details for your secure Affiliate inbox.
There are multiple integration options to help you generate maximum earnings; these include booking engines, banners, search widgets and direct tracked links (which are tracked via your unique Affiliate ID). If you’re looking for deeper integration options, Hostelworld’s affiliate program also offers their XS API and data feed on a case-by-case basis.
Commission is earned on a cost per sale basis, and payments are made via bank transfer, on a monthly basis. As an Affiliate, you will have access to the Affiliate inbox, where you can view your payment reports and details about your performance.
Advantages of Joining Hostelworld’s Affiliate Program
Hostelworld’s Affiliate program is absolutely free – you can sign up today, with no costs involved. The company works with thousands of reputable and successful websites, including Lonelyplanet.com, Tripadvisor.com, Skyscanner.net, and Trivago.com, providing them hostels and enabling them to maximize their earnings and increase their customer base. By signing up for the program, you too can tap into this niche market and enjoy these advantages.
Working with Hostelworld, you can offer your audience the ability to make online reservations at more than 33,000 hostels and budget accommodation facilities in 170 countries throughout the world. The benefits for you include happy customers and increased earnings.
Hostelworld’s Target Audience
Hostelworld’s key target audience are travelers who are looking to book hostels or other different types of budget accommodation – this could be budget travelers, backpackers, students, etc.
Hostelworld focuses primarily on the provision of what they call “social travel”. As per the company, 51% of hostel travelers claim the best part of a trip is getting to meet new people and learning about different cultures – all this can be experienced in the lively, social atmosphere of a hostel.
Hostelworld caters to the need for a social travel experience by offering a quick and seamless online booking experience which allows users to make bookings in hostels and budget accommodation in over 170 countries in the world.
Anyone interested in social/budget-friendly travel to the countries Hostelworld covers is part of the target audience. The audience is not limited to English-speakers – Hostelworld’s Affiliate program supports 26 languages, and their booking engine is also available in multiple languages.
In addition to the web platform, it is also important to note that a significant portion of Hostelworld’s target audience also uses the company’s mobile app for bookings – as per a company survey, 45% travelers use the app during their trips. To help you tap into this part of the market, the Affiliate program supports mobile integration, allowing affiliates to add direct tracked links to the Hostelworld mobile site.