Missguided is a multi-channel clothing company, which was launched by Nitin Passi in 2009. What started off as a small-scale operation has now become a company that is growing at a staggering 75% on an annual basis. The company has created a fresh and hip image and brand name for itself in the market, and regularly collaborates with various artists. Missguided has different websites for the different countries that it operates in, making it easier for customers in those countries to browse and buy products.
This bold and vibrant web-based store has also launched an affiliate program, to allow marketers to benefit from promoting the products of Missguided and driving traffic to the e-store’s website.
Missguided’s clothing lines are designed for women between the ages of 16-35. Missguided not only sells their products on their own website, but also sells their clothing through Nordstrom’s online and in-store channels.
The company regularly launches new clothing lines including tall and petite lines, plus sizes, lingerie, nightwear, denim collections, and wedding collections. In 2016, the company also launched its brother website, named Mennace.
The company’s affiliate program provides marketers the chance to earn up to 6% commission per every sale that they generate. In addition, affiliates are also provided new and exciting banners, the ability to easily track earnings, and regular tips and updates on new/upcoming products at Missguided. They can also be offered the opportunity of partnering with Missguided.
To register for Missguided’s affiliate program, interested individuals must sign up on the company’s partner network Awin. Awin requires individuals to choose their desired language, and then fill out a form that requires their personal information, company’s information, the promotional products they are interested in, and the bank account details.
Once individuals have successfully registered and their applications have been accepted by Missguided, they can immediately start using their affiliate links.
As a popular brand, Missguided has a loyal fan base, and finding new customers for this trendy label is bound to be an easy task for affiliates – young and bold customers will naturally gravitate toward the brand, earning affiliates hefty commissions in the process.
The 6% commission rate is also advantageous for affiliates, and can add up to sizeable earnings. Missguided’s program provides marketers a cookie length of 30 days, which is highly generous and leaves a lot of room for affiliates to convert visitors into customers.
Missguided started off as a UK-based brand; however, it now operates in various other countries, including the United States of America, France, Germany, and Australia.
The target market of Missguided remains vast – trendy females within the age group of 16-35, who are based in the countries where Missguided’s products are available, should be the prime target for affiliate marketers. The numerous clothing lines offered by the company also make it easier for affiliates to find customers for Missguided, as marketers can target various niches and market segments.