Ryanair

Ryanair is an Irish airline headquartered in Dublin, Ireland. It’s main operations are based at Dublin and London Stansted airports. In terms of passenger capacity, Ryanair is one of Europe’s largest airlines, and it has carried the most international passengers than any other European airline. Ryanair’s success can be attributed to the airline’s low-cost business model. It currently flies to 34 country destinations, including Europe, Africa, and the Middle East.

While most airlines have established an affiliates program to improve brand awareness and increase sales and revenues, Ryanair has been left behind on this marketing strategy. Most airlines have affiliates bringing in new clients for bookings, ticket sales, and reservations, and in turn, give a small percentage of the profits as payment for the affiliate marketing services.

How the arrangement works is quite simple: bring us customers, and if they purchase our products, you will be paid a commission for your marketing services. This program has proven to be quite effective in increasing sales and revenues for airline businesses, so Ryanair should also consider launching it in the near future.

What To Expect If Ryanair Launches An Affiliates Program

Having an affiliate program will increase the revenues of Ryanair. Not only will it have more people booking tickets from Ryanair, but also more customers will be made aware of its services. If you understand the power of affiliate marketing, then you know Ryanair is missing out on a lot for not engaging affiliate marketers in promoting its business.

For affiliates, it would be such an awesome opportunity to earn commissions by promoting products for Ryanair. The airline industry is one of the best to market products from, especially for the low-cost airlines such as Ryanair. What happens is that, affiliates with websites that enjoy significant traffic will use ad creatives, banners, and affiliate links to drive traffic from their website to that of Ryanair and convert them into potential customers. When these customers purchase from Ryanair, the affiliate will expect a cut of the profits for driving traffic to Ryanair’s website which resulted in the sale. The commission is usually between 2-10%.

How To Earn With Ryanair Affiliate Program, Just In Case They Decide To Launch It

Earning as an affiliate marketer is quite easy. All you need is a web page with significant traffic, and all you will need to do is convert a percentage of this traffic into potential clients for Ryanair. The airline currently operates a low-cost business model, and therefore, its most appropriate target customers would be travelers who are cost conscious; those looking for cheaper air tickets. With this niche, affiliates can generate effective ad creatives to target this group of travelers and direct them to Ryanair official site to purchase the cheap air ticket they so much need. You will earn a commission each time someone makes a purchase through your affiliate links.

Target Audience & Final Thoughts

Affiliate marketing has been proven to increase sales significantly, as well as increase revenues of a business, so long as the advertisement campaigns are done well. Ryanair will not only see ticket rises, but also an increase in revenue considering that more customers are looking for low-cost air travel, which is the business model of Ryanair. If it decides to launch an affiliate program in the future, it will be a good opportunity for affiliate marketers to earn commissions promoting Ryanair services to budget travelers. Therefore, the target market of the company is represented by people who are looking for cheap flights across Europe.