Traveloka is an online travel search platform serving customers wanting to book their next travel destination. It operates mainly in the Southeast Asia region, covering domestic routes and airlines. The main products offered by Traveloka are flight and hotel bookings. Traveloka had an affiliate program in partnership with CPALead, promoting an offer for booking cheap flights and hotels with no booking fees. The Traveloka platform is extremely popular, as it pulls in more than 1 millions users daily! Unfortunately, the affiliate program with CPALead expired and has not been renewed yet, and there is no indication that Traveloka will renew it anytime soon.
Traveloka is quite a popular search platform in the Southeast Asia region, providing flight and hotel booking services through its App. Millions of people use this service to book flights and hotels for their next destination. Travel and Accommodation product niche are a favorite for affiliate marketers, because there is always a ready market for such services. In fact, with a well structured ad campaign and other effective ad creatives, you can make a lot of money in affiliate commissions promoting flight tickets and hotel bookings.
It is not clear why Traveloka decided not to renew the affiliate program under CPALeads. The partnership allowed affiliates to earn payout of $0.10/ cpa promoting Traveloka’s cheap flights and hotel booking offers. To be an affiliate then, you had to apply through CPALead, and once approved, you were allowed to promote the offer and thereby earn $0.10 cost per action. It is our hope that Traveloka will reconsider their decision to discontinue the offer, and will come back with an even better affiliate marketing plan.
Considering that Traveloka provides a platform for travelers to book cheap flights and hotels for their next destination, and its target market being those looking to spend less on flight tickets and hotel booking, since they don’t want to pay for booking fees, it would be quite easy raking commissions from Traveloka with their payout system.
Running the promotion on a website or app with a huge following would mint you a few bucks in commission, because Traveloka were paying $0.10/cpa. What do we mean by $0.10 cost per action? Basically, the promotion was for cheap flights and hotel bookings.
With your affiliate links placed strategically on your website or app, anyone who clicked on it and was directed to Traveloka’s bookings page and if they placed an order, you would be paid $0.10. Traveloka benefits from the referrals in terms of increased sales, while the affiliate enjoys marketing the offer because of the $0.10 per lead payment being dished out.
The most ideal target audience for promoting cheap flights and hotel bookings would be those wanting to save money on flight tickets and hotel bookings.
In conclusion, until Traveloka makes an announcement about reviving the affiliates program, affiliates can look for other alternative products to promote. We’ll be sure to bring you up to date once a confirmation is given.